Be visible on Google Business Photos
Everybody knows Google Street View where you virtually walk through the area you want to know more about. Google Business Photos is the indoor equivalent which uses the same technology as Street View. It allows shops, restaurants and other businesses to provide virtual tours of their premises.
Here you can almost literally show the world your business. Using 360 degrees photos in a virtual tour is a excellent way to do that.
Imagine that billions of people daily use the internet to look for a place to go, to eat, to shop or to sleep. Of those people 93% is using Google to search on internet!
Imagine how powerful it would be when your business pops up at the very moment potential customers are deciding where to go, allowing them to take a look inside and experience the ambiance. It would be an opportunity to turn a potential customer into a customer.